R&D laboratories are seeking to achieve higher success rates in an increasingly challenging internal and external environment. In this presentation, we will explore how good information and making sure we use it can help us make faster, better decisions. We will introduce the concept of the digitally native laboratory ecosystem and discuss how it can increase success and the value R&D delivers by seamlessly integrating our ability to search for information, design experiments using advanced analytics, automate workflow management, and analyze the results of experiments.